A) Introduction
Fractal Analytics Limited (commonly referred to as Fractal) is a globally recognized enterprise artificial intelligence (AI) company founded in 2000. It is widely acknowledged for powering data-driven decision-making in large global enterprises by offering end-to-end AI solutions. Recognized as a Leader in multiple Forrester Wave and Everest Group PEAK Matrix assessments, Fractal is among India’s leading pure-play enterprise data, analytics, and AI companies.
B) Business Segments
Fractal operates through two primary segments:
1. Fractal.ai – Encompasses AI services and AI products, primarily hosted on Cogentiq, the company’s flagship agentic AI platform. Cogentiq helps product owners and enterprises accelerate building and upgrading products through pre-built agents, tools, connectors, and robust low-code, security, and governance features.
2. Fractal Alpha – Comprises independent AI-driven businesses targeting Fractal.ai’s Must Win Clients (MWCs) and expanding into new geographies and markets.
C) Client Base and Market Reach
Fractal focuses on “Must Win Clients” (MWCs) — enterprises with either:
i) Over US$10 billion annual revenue → ~₹83,000 crore annual revenue
ii) Over US$20 billion market capitalization → ~₹1.66 lakh crore market capitalization
iii) Over 30 million end customers → (3 crore customers)
In Fiscal 2025, Fractal served 113 MWCs, including top-tier global brands such as Citibank, Costco, Franklin Templeton, Mars, Mondelez, Nationwide, Nestlé, and Philips.
It works with 10 of the world’s 20 largest CPG companies, 8 of the top 20 technology, media & telecom (TMT) companies, 3 of the top 20 BFSI companies, 10 of the top 20 healthcare & life sciences companies, and 5 of the top 20 retail companies.
D) Technological Leadership
Fractal integrates AI, Engineering, and Design (AED) to create impactful solutions across business functions. It has pioneered multiple foundation models, such as:
i) Kalaido.ai – a diffusion-based text-to-image model.
ii) Vaidya.ai – a medical multi-modal ecosystem with LLMs and VLMs.
iii) Fathom-R1-14B – an open-sourced large reasoning model.
iv) Project Ramanujan – focused on advanced reasoning models (winner at Meta HackerCup AI Competition, NeurIPS 2024).
v) Pioneer – a multi-agentic system for software development lifecycle and autonomous data science problem-solving.
Products such as Kalaido.ai, MarshallGoldsmith.ai, and Vaidya.ai are publicly accessible.
E) Global Recognition & Workplace Culture
-
Recognized by Great Place to Work in India and seven other countries (Australia, UK, Ukraine, UAE, Canada, US).
-
Repeatedly ranked in India’s Top 100 Best Companies to Work For and Best Workplaces™ for Women, Diversity & Inclusion.
-
Trust Index™ score consistently above 75 (2016–2025).
-
Holds an overall 4.2/5 Glassdoor rating (Culture & Values: 4.4/5).
F) Industry Focus
Fractal delivers AI-driven decision intelligence across Consumer Packaged Goods (CPG) & Retail, Technology, Media & Telecom (TMT), Healthcare & Life Sciences (HLS), and Banking, Financial Services & Insurance (BFSI) sectors. Its expertise spans customer experience, supply chain, finance, accounting, and sales.
G) Global Standing
-
Ranked as a Leader by Forrester (Customer Analytics Service Providers, 2017–2025).
-
Named a Leader by Everest Group in the Data & AI Services Specialists PEAK Matrix® (2021–2025).
-
Identified as a globally leading pure-play DAAI (Data, Analytics & AI) company
H) Listing Status & IPO Information
- Fractal Analytics Limited is currently pre-IPO and has been preparing for a public listing.
- Company has filed its DRHP dated August 12, 2025, with SEBI for a proposed IPO
- The IPO will comprise a fresh issue and an Offer for Sale (OFS), totaling up to ₹4,900 crore and intends to list its equity shares on the Indian stock exchanges upon regulatory approvals.
... Read more